Oslo – May 7, 2026

Right To Play has entered into a new partnership with Hyundai Motor Norway, which will join as a sponsor supporting the organization’s work for children and youth in vulnerable situations.

The support from Hyundai Motor Norway will help ensure that more children gain access to safe spaces for play, learning, and development.

“Play is one of the most fundamental tools we have to strengthen children’s ability to learn and cope with challenging life situations. We are deeply grateful for the support from Hyundai Motor Norway. It makes it possible for even more children to access safe environments where they can learn, grow, and simply be children,” says Elin Tvedt, Secretary General of Right To Play.

Hyundai Motor Norway highlights that the partnership is part of the company’s long-term commitment to corporate social responsibility and sustainable development. The company has long been engaged in sports and physical activity, including through the Run to Progress initiative and as a sponsor of the FIFA World Cup.

“We are proud to support Right To Play and their efforts to give children better opportunities in life. This partnership allows us to contribute in a way that truly makes a difference,” says Øyvind L. Knudsen, Communications Director at Hyundai Motor Norway.

The partnership will officially kick off in connection with this year’s Løpedugnaden, taking place on June 9 in Nansenparken at Fornebu. Hyundai will be present alongside Right To Play and other partners.

Løpedugnaden is open to everyone who wants to run, cheer, or participate in activities. For every kilometer run, sponsors will donate NOK 50 to Right To Play. Read more about Løpedugnaden 2026 here.